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    Is this supposed to be an anti-terrorism strategy?

    by Sunny on 10th February, 2009 at 5:06 pm    

    How do we deal with terrorism guys? I know, let’s have an ad campaign in Pakistan highlighting successful British Pakistanis. That will really get the Taliban thinking twice! I’m assuming that’s how the conversation before they launched this:

    Prominent British Muslims are being recruited to star in a government-backed advertising campaign aimed at preventing people in Pakistan from engaging in extremist activity, the Guardian has learned.

    The three-month public relations offensive, called I Am the West, consists of television commercials and high-profile events in regions such as Peshawar and Mirpur. It is being funded by the Foreign Office which is paying up to £400,000 for a pilot project.

    Starring in the first three adverts are Sadiq Khan, the communities minister, Jehangir Malik, the UK manager of Islamic Relief, English cricketer Moeen Ali and the Lord Mayor of Birmingham, Chaudry Abdul Rashid, who is from Mirpur. Mirpuris represent around 70% of Britain’s Pakistani population.

    Wow, they really have run out of ideas haven’t they? The Guardian’s Riazat Butt has an amusing article on it, but there’s questions to be asked about the government’s anti-terrorism strategy. Is this really the best they can come up with?

      |     |   Add to del.icio.us   |   Share on Facebook   |   Filed in: Media, Pakistan, Terrorism

    10 Comments below   |  

    1. fug — on 10th February, 2009 at 5:14 pm  

      must… deliver incremental results for said government policy…. or… will …be …recognised…. as pointless.

    2. MaidMarian — on 10th February, 2009 at 6:19 pm  

      Right strategy, wrong policy.

      The idea of going out to places and ‘advertising’ (in the broad sense of the word) is sound. We need more advertising in Eastern Europe telling people that the streets of London are not paved with gold and that not needing a visa is not a guarantee of a good life.

      There is a place for this sort of thing, but I can’t see it in the link from the article. Which is a bit of a shame because the aims of this in the last paragraph of the link are sound.

    3. dave bones — on 10th February, 2009 at 8:06 pm  

      400 grand? That should do it! Send over successful British Pakistanis! Of course! These Al Qaida types/waverers always listen to them don’t they? Why didn’t we think of that?

    4. shariq — on 10th February, 2009 at 11:58 pm  

      More trying to use PR instead of graft in trying to solve problems.

      People’s perceptions of America improved quite a lot after they assisted in the earthquake relief and they go down with every messed up attack in the tribal areas.

      Also, I imagine most mirpuris have relatives in the UK. Why wouldn’t they go by what their family tell them about life in the UK instead of terrible ads (and yes, they will be terrible)

    5. squid — on 11th February, 2009 at 12:36 am  

      Heard on the grapevine that Khurshid Ahmad from the British Muslim Forum who has been paid the £400 grand has been ousted as the chairman of the BMF.Same OLD people, doing the same OLD work, with the same STUPID ideas.

    6. qidniz — on 11th February, 2009 at 4:43 am  

      Any connection between Deen International, the outfit that floated the “idea” to the FCO, and the production companies that will make the adverts?

      This has boondoggle written all over it.

    7. Zak — on 11th February, 2009 at 7:50 am  

      RB is right as a Muslim we don’t need pudgy people representing us..we have enough insecurities

    8. blah — on 11th February, 2009 at 7:51 am  

      the gravy train of “anti-terrorism” continues

    9. Bert Rustle — on 11th February, 2009 at 7:52 am  

      The degree of integration which is reported to be demonstrated in the advertisements appears to be at odds with the following article in “Pakistan Daily” Register to vote or this racist BNP man Nick Griffin gets elected

      … Pakistan Daily is urging YOU the Asian commmunity to get into the polling booths at this summer’s European Elections. … British National Party could win its first seat in the European Parliament … If you want to do something about it and stop the BNP then in the first instance you have to register with your local council to vote. …

      In addition, on BBC Radio 4 this morning at about 06:50 a Labour Party MP for Halifax wishes to extend voting to a week before election day at multiple locations, including rail stations.

      I would hazard a guess that the Ruling Class will actively facilitate electoral fraud by such measures under the guise of increasing participation in elections.

    10. platinum786 — on 11th February, 2009 at 8:58 am  


      when I first read this I actually laughed till my ribs hurt. The funniest bit is thinking terrorism is an issue in Mirpur…. LOL Islam is alien in Mirpur, let alone the concept of it being maniuplated to create terrorists. Mirpur is a money driven, Britain idolating place. It’s popular to name your shopping store the British home store and your dieting clinic “British slimming clinic”, no word of a lie I have seen these signs with my own eyes and nearly wet myself laughing.

      Also will someone please send a government offocial to Mirpur. The whole of damned Mirpur is already trying to come to the UK, stop telling them how great it is, you won’t beleive the extent they go to already to get here, when this advert hits, it’s going to be incontrollable.

      As for the rest of Pakistan, you must think people are labour voters (idiots). Pakistan is contantly threatened by the west, the NWFP is bombed by US drones desipite the Pakistani military running an anti terror campaign. Due to our support of the War on terror, 3000 people died in terrorist attacks last year alone, this was not the case before we supported the War on Terror. We should have done an Iran and sat this one out, but our leader decided against that, to Pakistani cost. People admire certain aspects of British & American society and want to be trade partners and allies, but until they feel Pakistan gets a fair deal, and until you stop bombing Pakistan, forget £400,000 you could spend £400 billion to no effect whatsoever, its money down the drain.

      Besides the issue of radicalisation in the UK is not the fault of Pakistan. Radicalization happens in 3 main steps. Firstly people become angry with US and UK foreign policy, the same way us on PP have done in the past. That is where the link between terrorists and their sympathisers and the rest of the world ends.

      Stage two is where Hizb Ut Tahrir comes in. Most of their members are billy no mates. loners and losers, who suddenly get friends and feel important as they think they are actively doing something good. On the public face HT are borderline between legal and illegal, in private and amongst their recruits, they openly are un PC and hateful and they let that hate brew, they facilitate it to a stage where their members may well be willing to join terrorist organisations or idolize these organisations. They speak of them in a positive manner, and defend the killings of civillians. You tell them to condemn the obvious and they will be “yeah but…”

      The third stage is these guys passing these people into the hands of extremists. Those eager enough too do something, or become part of something, HT will faciliate for. Remember post 911 how they helped people go to Pakistan and fight in Afghanistan, there is no denyhing they have the links. As well as this, they can put people in the right shady circles to complete the brainwashing.

      Trust me, by the time people get to Pakistan, they are already in the terrorist mindset, the ground work is done by HT and the finishing off is done by extremists in the UK or Pakistan or other countries.

      The solution is to investigate and ban HT, not TV adverts in Pakistan.

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